{"id":2,"date":"2019-08-08T16:02:37","date_gmt":"2019-08-08T14:02:37","guid":{"rendered":"http:\/\/e-booking.cz\/domains\/e-booking.cz\/?page_id=2"},"modified":"2023-12-09T21:07:07","modified_gmt":"2023-12-09T20:07:07","slug":"cookie","status":"publish","type":"page","link":"https:\/\/e-booking.cz\/es\/cookie\/","title":{"rendered":"Informace o vyu\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie"},"content":{"rendered":"\n<p>Provozovatel port\u00e1lu \u201ee-booking.cz\u201c je eShopper Czech s.r.o., I\u010c 10843906 se s\u00eddlem Vale\u010dovsk\u00e1 837, 190 00 Praha 9 (d\u00e1le jen \u201e<a href=\"http:\/\/e-booking.cz\">e-booking.cz<\/a>\u00ab) vyu\u017e\u00edv\u00e1 na sv\u00fdch webov\u00fdch str\u00e1nk\u00e1ch soubory cookie.<\/p>\n\n\n\n<p>C<strong>o jsou soubory cookie?<\/strong><br>Soubory cookie slou\u017e\u00ed k rozli\u0161ov\u00e1n\u00ed jednotliv\u00fdch n\u00e1v\u0161t\u011bvn\u00edk\u016f, k ukl\u00e1d\u00e1n\u00ed u\u017eivatelsk\u00fdch p\u0159edvoleb, napom\u00e1haj\u00ed spr\u00e1vn\u00e9mu c\u00edlen\u00ed reklam podle preferenc\u00ed apod. Konkr\u00e9tn\u011b doch\u00e1z\u00ed ke sta\u017een\u00ed textov\u00e9ho souboru z nav\u0161t\u00edven\u00e9 webov\u00e9 str\u00e1nky a jeho ulo\u017een\u00ed v po\u010d\u00edta\u010di.<br>Jak\u00e9 cookies se na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch pou\u017e\u00edvaj\u00ed?<br>Cookies m\u016f\u017eeme z hlediska jejich trvanlivosti rozd\u011blit na do\u010dasn\u00e9 a trval\u00e9. Do\u010dasn\u00e9 soubory cookies jsou odstran\u011bny z po\u010d\u00edta\u010de po uzav\u0159en\u00ed prohl\u00ed\u017ee\u010de. Trval\u00e9 soubory cookies z\u016fst\u00e1vaj\u00ed v po\u010d\u00edta\u010di dlouhodob\u011b. Tyto vyu\u017e\u00edv\u00e1me nap\u0159\u00edklad k rozpozn\u00e1n\u00ed z\u00e1kazn\u00edk\u016f a ke zjednodu\u0161en\u00ed p\u0159ihla\u0161ov\u00e1n\u00ed p\u0159i dal\u0161\u00edch n\u00e1v\u0161t\u011bv\u00e1ch.<\/p>\n\n\n\n<p><br>Soubory pou\u017e\u00edvan\u00e9 na na\u0161ich str\u00e1nk\u00e1ch m\u016f\u017eeme rozd\u011blit na:<br><strong>Nezbytn\u00e9 cookies<\/strong><br>Tyto soubory jsou nezbytn\u011b nutn\u00e9 k tomu, aby webov\u00e9 str\u00e1nky a jejich funkce \u0159\u00e1dn\u011b pracovaly. Nap\u0159\u00edklad umo\u017e\u0148uj\u00ed pamatovat si, v jak\u00e9 f\u00e1zi je va\u0161e objedn\u00e1vka.<br><strong>Funk\u010dn\u00ed cookies&nbsp;<\/strong><br>Tyto soubory umo\u017e\u0148uj\u00ed vylep\u0161ovat komfort a \u00fa\u010dinnost webov\u00fdch str\u00e1nek. Umo\u017e\u0148uj\u00ed nap\u0159\u00edklad pamatovat si va\u0161e p\u0159ihla\u0161ovac\u00ed \u00fadaje, zajistit bezpe\u010dnost va\u0161ich \u00fadaj\u016f po p\u0159ihl\u00e1\u0161en\u00ed, poskytovat podporu pro on-line chat nebo umo\u017e\u0148uj\u00ed sd\u00edlen\u00ed vybran\u00fdch z\u00e1jezd\u016f s va\u0161imi p\u0159\u00e1teli.&nbsp;<br><br><strong>Cookies pro anal\u00fdzu n\u00e1v\u0161t\u011bvnosti, sledov\u00e1n\u00ed a zlep\u0161ov\u00e1n\u00ed v\u00fdkonu&nbsp;<\/strong><br>Tyto cookies shroma\u017e\u010fuj\u00ed informace o tom, jak\u00fdm zp\u016fsobem webov\u00e9 str\u00e1nky n\u00e1v\u0161t\u011bvn\u00edci pou\u017e\u00edvaj\u00ed a p\u0159es jak\u00e9 prodejn\u00ed kan\u00e1ly p\u0159ich\u00e1zej\u00ed. Tyto informace nemaj\u00ed osobn\u00ed povahu a jsou anonymn\u00ed. Napom\u00e1haj\u00ed n\u00e1m nap\u0159\u00edklad ur\u010dit, kter\u00e9 str\u00e1nky jsou nav\u0161t\u011bvov\u00e1ny nej\u010dast\u011bji nebo jak\u00e9 na\u0161e reklamn\u00ed aktivity jsou nejefektivn\u011bj\u0161\u00ed.<\/p>\n\n\n\n<p><br><strong>Remarketingov\u00e9 cookies&nbsp;<\/strong><br>Jedn\u00e1 se zejm\u00e9na o cookies t\u0159et\u00edch stran, kter\u00e9 n\u00e1m umo\u017e\u0148uj\u00ed zobrazovat na\u0161im z\u00e1kazn\u00edk\u016fm relevantn\u011bj\u0161\u00ed obsah a reklamn\u00ed sd\u011blen\u00ed, a to i na jin\u00fdch webov\u00fdch str\u00e1nk\u00e1ch ne\u017e jsou ty na\u0161e. Tyto cookies pou\u017e\u00edv\u00e1me v souladu s nastaven\u00edm va\u0161eho prohl\u00ed\u017ee\u010de.<br>Lze odstranit soubory cookie?<br>Soubory cookie m\u016f\u017eete odm\u00edtnout nebo zcela odstranit z va\u0161eho prohl\u00ed\u017ee\u010de, p\u0159\u00edpadn\u011b v jeho nastaven\u00ed zvolit jak\u00e9 cookies chcete akceptovat a jak\u00e9 ne, a t\u00edm m\u016f\u017eete d\u00e1t \u010di odebrat souhlas s jejich pou\u017e\u00edv\u00e1n\u00edm. <\/p>\n\n\n\n<p>Doporu\u010dujeme v\u00e1m v\u0161ak, z d\u016fvodu lep\u0161\u00edho u\u017eivatelsk\u00e9ho komfortu, povolit ve\u0161ker\u00e9 soubory cookie p\u0159i n\u00e1v\u0161t\u011bv\u011b webov\u00fdch str\u00e1nek na\u0161\u00ed agentury.<br><\/p>\n\n\n\n<p><strong>Cookies t\u0159et\u00edch stran na webech e-booking.cz<\/strong><br><br><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><td>N\u00e1zev slu\u017eby \u010di spole\u010dnosti<br>vyu\u017e\u00edvaj\u00edc\u00ed cookie<\/td><td>platnost<\/td><td>funkce cookies<\/td><\/tr><\/thead><tbody><tr><td>Adform<\/td><td>trval\u00e1<\/td><td>remarketingov\u00e9<\/td><\/tr><tr><td>AddThis<\/td><td>trval\u00e1<\/td><td>funk\u010dn\u00ed, analytick\u00e9<\/td><\/tr><tr><td>Criteo<\/td><td>1 rok<\/td><td>analytick\u00e9,remarketingov\u00e9<\/td><\/tr><tr><td>DoubleClick<\/td><td>trval\u00e1<\/td><td>remarketingov\u00e9<\/td><\/tr><tr><td>Facebook<\/td><td>trval\u00e1<\/td><td>analytick\u00e9, remarketingov\u00e9<\/td><\/tr><tr><td>Google AdWords<\/td><td>trval\u00e1<\/td><td>analytick\u00e9, remarketingov\u00e9<\/td><\/tr><tr><td>Google \/ Universal Analytics<\/td><td>trval\u00e1 \/ do\u010dasn\u00e1<\/td><td>analytick\u00e9<\/td><\/tr><tr><td>LiveChat<\/td><td>trval\u00e1<\/td><td>funk\u010dn\u00ed, analytick\u00e9<\/td><\/tr><tr><td>IBM &#8211; Silverpop<\/td><td>trval\u00e1<\/td><td>analytick\u00e9<\/td><\/tr><tr><td>Seznam.cz<\/td><td>trval\u00e1<\/td><td>analytick\u00e9, remarketingov\u00e9<\/td><\/tr><tr><td>Sociomantic<\/td><td>trval\u00e1<\/td><td>analytick\u00e9, remarketingov\u00e9<\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Provozovatel port\u00e1lu \u201ee-booking.cz\u201c je eShopper Czech s.r.o., I\u010c 10843906 se s\u00eddlem Vale\u010dovsk\u00e1 837, 190 00 Praha 9 (d\u00e1le jen \u201ee-booking.cz\u00ab) vyu\u017e\u00edv\u00e1 na sv\u00fdch webov\u00fdch str\u00e1nk\u00e1ch soubory cookie. Co jsou soubory cookie?Soubory cookie slou\u017e\u00ed k rozli\u0161ov\u00e1n\u00ed jednotliv\u00fdch n\u00e1v\u0161t\u011bvn\u00edk\u016f, k ukl\u00e1d\u00e1n\u00ed u\u017eivatelsk\u00fdch p\u0159edvoleb, napom\u00e1haj\u00ed spr\u00e1vn\u00e9mu c\u00edlen\u00ed reklam podle preferenc\u00ed apod. Konkr\u00e9tn\u011b doch\u00e1z\u00ed ke sta\u017een\u00ed textov\u00e9ho souboru z [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":53355,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"template-home-modern.php","meta":{"footnotes":""},"class_list":["post-2","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Informace o vyu\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie - e-booking.cz Informace pro V\u00e1s<\/title>\n<meta name=\"description\" content=\"Soubory cookie slou\u017e\u00ed k rozli\u0161ov\u00e1n\u00ed jednotliv\u00fdch n\u00e1v\u0161t\u011bvn\u00edk\u016f, k ukl\u00e1d\u00e1n\u00ed u\u017eivatelsk\u00fdch p\u0159edvoleb, napom\u00e1haj\u00ed spr\u00e1vn\u00e9mu c\u00edlen\u00ed reklam podle preferenc\u00ed apod.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/e-booking.cz\/cookie\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Informace o vyu\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie - e-booking.cz Informace pro V\u00e1s\" \/>\n<meta name=\"twitter:description\" content=\"Soubory cookie slou\u017e\u00ed k rozli\u0161ov\u00e1n\u00ed jednotliv\u00fdch n\u00e1v\u0161t\u011bvn\u00edk\u016f, k ukl\u00e1d\u00e1n\u00ed u\u017eivatelsk\u00fdch p\u0159edvoleb, napom\u00e1haj\u00ed spr\u00e1vn\u00e9mu c\u00edlen\u00ed reklam podle preferenc\u00ed apod.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/e-booking.cz\/wp-content\/uploads\/2019\/08\/iStock-1355429089-scaled.jpg\" \/>\n<meta name=\"twitter:site\" content=\"@EBookingcz\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/e-booking.cz\/cookie\/\",\"url\":\"https:\/\/e-booking.cz\/cookie\/\",\"name\":\"Informace o vyu\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie - e-booking.cz Informace pro V\u00e1s\",\"isPartOf\":{\"@id\":\"https:\/\/e-booking.cz\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/e-booking.cz\/cookie\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/e-booking.cz\/cookie\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/e-booking.cz\/wp-content\/uploads\/2019\/08\/iStock-1355429089-scaled.jpg\",\"datePublished\":\"2019-08-08T14:02:37+00:00\",\"dateModified\":\"2023-12-09T20:07:07+00:00\",\"description\":\"Soubory cookie slou\u017e\u00ed k rozli\u0161ov\u00e1n\u00ed jednotliv\u00fdch n\u00e1v\u0161t\u011bvn\u00edk\u016f, k ukl\u00e1d\u00e1n\u00ed u\u017eivatelsk\u00fdch p\u0159edvoleb, napom\u00e1haj\u00ed spr\u00e1vn\u00e9mu c\u00edlen\u00ed reklam podle preferenc\u00ed apod.\",\"breadcrumb\":{\"@id\":\"https:\/\/e-booking.cz\/cookie\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/e-booking.cz\/cookie\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/e-booking.cz\/cookie\/#primaryimage\",\"url\":\"https:\/\/e-booking.cz\/wp-content\/uploads\/2019\/08\/iStock-1355429089-scaled.jpg\",\"contentUrl\":\"https:\/\/e-booking.cz\/wp-content\/uploads\/2019\/08\/iStock-1355429089-scaled.jpg\",\"width\":2560,\"height\":2560,\"caption\":\"Beautiful bokeh effect. 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